How DPPs Eliminate Greenwashing?
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Digital Product Passport: The End of Greenwashing
Sustainability has long suffered from a “trust gap.” While 75% of products on shelves claim to be “eco-friendly” or “natural,” verifying those claims has historically been impossible for the average consumer. Enter the Digital Product Passport (DPP): a standardized, digital identity for physical goods that tracks every stage of a product’s lifecycle. By shifting from